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MSc Digital Design with Social Media

Develop digital design skills and theoretical expertise for social platforms.

Year of entry: 2025 (September)

Length

1 year full-time,
2 years part-time

Start date

September 2025 (semester dates)

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Apply your digital design skills and theoretical expertise to explore the challenges of social media in diverse industry contexts.

At York, our Digital Design with Social Media (MSc) course teaches you key skills and theoretical expertise in diverse industry contexts. You'll develop creative user experience solutions while critically examining the social dynamics and challenges of digital and social media within these different settings.

You'll gain practical digital design experience in our bespoke multimedia complex - including screen-based interactive prototyping tools, graphic design, creative AI and 3D-modelling - and develop your understanding of theoretical and research approaches. 

Graduate with theoretical and practical skills in digital and interactive design. You'll develop team working, project management and communication skills. Build your portfolio by collaborating with external partners including creative agencies, charities, policymakers, and research institutes.

Enhance your employability through masterclasses with industry professionals. You'll be well-equipped to embark on careers in user experience, product development, research, creative arts and design across a variety of sectors.

Course content

You will study 180 credits over the duration of your course, including core and option modules from the School for Arts and Creative Technologies and the Department of Sociology, and an independent design project. 

  • Semester 1 - three core modules
  • Semester 2 - two core and one option module
  • Summer Semester - 60 credit independent design project

Modules

Core modules

Option modules

You'll also study one option module from the School of Arts and Creative Technologies. Examples may include:

Some option module combinations may not be possible. The options available to you will be confirmed after you begin your course.

Our modules may change to reflect the latest academic thinking and expertise of our staff, and in line with Department/School academic planning.

Dissertation

During the summer vacation, you'll work on your extended independent design project. You'll be supported through group tutorials and by a supervisor aligned to your chosen topic. You'll be assessed on the quality of your design artefact and a 6000-word dissertation.

The York approach

Every course at York is built on a distinctive set of learning outcomes. These will give you a clear understanding of what you will be able to accomplish at the end of the course and help you explain what you can offer employers. Our academics identify the knowledge, skills, and experiences you'll need upon graduation and then design the course to get you there.

Students who complete this course will be able to:

  • Employ a range of established and emerging design methods and approaches, and apply and evaluate their effectiveness in real-world contexts and projects
  • Demonstrate working knowledge and expertise in digital design skills across a range of platforms and technologies (e.g. graphic design, interactive media, physical computing, VR/AR)
  • Collaborate confidently and professionally as part of a team with colleagues, end-users, decision makers, and interested/affected groups and non-academic partners and clients to design and co-design solutions for real-world challenges
  • Understand the role, impact, opportunities and significance of digital design as applied to creative arts and technologies with knowledge of end-users and stakeholders’ requirements
  • Apply and extend digital design skills and methods to creative arts and technologies, developing interactive, novel prototypes to address real-world challenges
  • Communicate complex design concepts, prototypes, and their underlying principles and research confidently and clearly to professional audiences, using appropriate means (e.g. graphic, immersive, interactive, aural, written)

Fees and funding

Annual tuition fees for 2025/26

Study modeUK (home)International and EU
Full-time (1 year) £11,200£25,900
Part-time (2 years) £5,600£12,950

Students on a Student Visa are not currently permitted to study part-time at York.

For courses which are longer than one year, the tuition fees quoted are for the first year of study.

  • UK (home) fees may increase in subsequent years (up to a maximum of 2%).
  • International fees may increase in subsequent years in line with the prevailing Consumer Price Index (CPI) inflation rate (up to a maximum of 10%).

Fees information

UK (home) or international fees? The level of fee that you will be asked to pay depends on whether you're classed as a UK (home) or international student. Check your fee status.

Find out more information about tuition fees and how to pay them.

Funding information

Discover your funding options to help with tuition fees and living costs.

We'll confirm more funding opportunities for students joining us in 2025/26 throughout the year.

If you've successfully completed an undergraduate degree at York you could be eligible for a 10% Masters fee discount.

Funding opportunities

Chevening Scholarships

We are pleased to work with Chevening Scholars to offer funding for our Masters programmes. Chevening Scholarships provide one year of fully-funded postgraduate study in the UK for international (including EU) students. The scholarships are open to early and mid-career professionals who have the potential to become future leaders.

Living costs

You can use our living costs guide to help plan your budget. It covers additional costs that are not included in your tuition fee such as expenses for accommodation and study materials.

Teaching and assessment

You’ll work with world‐leading academics who’ll challenge you to think independently and excel in all that you do. Our approach to teaching will provide you with the knowledge, opportunities, and support you need to grow and succeed in a global workplace.

Teaching format

You'll learn through a mixture of lectures, small-group seminars, practicals, one-to-one tutorials and masterclasses with visiting industry leaders.

  • Our £30m media complex houses exceptional facilities and equipment to support practical learning and is central to our teaching.
  • You'll learn in bespoke computer labs, with access to a wide range of digital design platforms, interactive media, creative AI modules, and 3D modelling and printing software.

Teaching location

You will be based in the School of Arts and Creative Technologies on Campus East. 

Most of your contact hours will be in the School with your Sociology modules taking place elsewhere on Campus East.

About our campus

Our beautiful green campus offers a student-friendly setting in which to live and study, within easy reach of the action in the city centre. It's easy to get around campus - everything is within walking or pedalling distance, or you can always use the fast and frequent bus service.

Assessment and feedback

You'll be assessed throughout your course.

Types of assessment vary depending on the module and may include the following:

  • Essays and reflective reports
  • Presentations
  • Individual design project

Careers and skills

This course helps to develop your employability by equipping you with skills in design theory and practice applicable across job markets. 

Career opportunities

  • User Experience Designer
  • Service Designer
  • Engagement manager
  • Digital content producer
  • Digital data manager
  • User Researcher
  • Digital marketing
  • Social media manager
  • Immersive experience designer/developer
  • Civil Service Fast Stream
  • Government and third sector research and policy roles
  • Teaching Further study with a PhD

Transferable skills

  • Critical analysis, thinking and evaluation
  • Digital research and methodologies
  • Project design, planning and management
  • Investigative research
  • Collaborative working
  • Intellectual independence and independent working
  • Communication skills
  • Time management and people skills

Entry requirements

Typical offer
Undergraduate degree 2:2 or equivalent in an undergraduate degree, with a demonstrable interest in Design.
Other international qualifications Equivalent qualifications from your country

English language

If English isn't your first language you may need to provide evidence of your English language ability. We accept the following qualifications:

Minimum requirement
IELTS (Academic and Indicator) 6.5, minimum 6.0 in each component
Cambridge CEFR B2 First: 176, with 169 in each component
Oxford ELLT 7, minimum of 6 in each component
Duolingo 120, minimum 105 in all other components
LanguageCert SELT B2 with 33/50 in each component
LanguageCert Academic 70 with a minimum of 65 in each component
Kaplan Test of English Language 459-494, with 426-458 in all other components
Skills for English B2: Merit overall, with Pass with Merit in each component
PTE Academic 61, minimum 55 in each component
TOEFL 87, minimum of 21 in each component
Trinity ISE III Merit in all requirements

For more information see our postgraduate English language requirements.

If you haven't met our English language requirements

You may be eligible for one of our pre-sessional English language courses. These courses will provide you with the level of English needed to meet the conditions of your offer.

The length of course you need to take depends on your current English language test scores and how much you need to improve to reach our English language requirements.

After you've accepted your offer to study at York, we'll confirm which pre-sessional course you should apply to via You@York.

Applying

You can apply and send all your documentation online. You don’t need to complete your application all at once: you can start it, save it and finish it later.

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