- Department: The York Management School
- Module co-ordinator: Prof. Teresa Da Silva Lopes
- Credit value: 20 credits
- Credit level: M
- Academic year of delivery: 2022-23
- See module specification for other years: 2021-22
Occurrence | Teaching period |
---|---|
A | Autumn Term 2022-23 |
This module is designed to develop a comprehensive understanding of the major issues and problems associated with the formulation and implementation of international business strategies. This includes the key theories in international business and frameworks on foreign market entry strategies, global business strategies, organisational structures, and issues connected global sourcing. This theoretical understanding will then be illustrated and examined by reference to the way particular firms in contrasting industries have developed and implemented their international strategies. Particular attention will be devoted to understanding and discussing strategies for operating in extraordinarily risky environments.
By the end of this module, students should be able to:
Subject content
- Handouts of the lecture slides will be available
- A detailed reading list giving a comprehensive coverage of the content of the module will be distributed at the first session.
- Case study material
Task | Length | % of module mark |
---|---|---|
Essay/coursework Individual Essay |
N/A | 100 |
None
Task | Length | % of module mark |
---|---|---|
Essay/coursework Individual Essay |
N/A | 100 |
The timescale for the return of feedback will accord with UYMS policy.
Collison, S., Rajneesh Narula, and Alan Rugman. 2020. International Business. London: Pearson