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Business Planning - MAN00001I

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• Department: The York Management School
• Credit value: 20 credits
• Credit level: I
• Academic year of delivery: 2022-23
  • See module specification for other years: 2023-24 2024-25

Module will run

Occurrence	Teaching period
A	Autumn Term 2022-23 to Spring Term 2022-23

Module aims

The module requires students to apply their learning from prior modules in order to initiate and develop an idea for a new business venture, including the preparation and presentation of a detailed business plan. The module is also designed to develop the ability of students to work in teams.

Module learning outcomes

Subject Content:
Understand and apply key aspects of new venture creation and development, including: deciding upon a business idea, developing a value proposition for customers, and refining a business model to deliver the value proposition to customers.

Academic and graduate skills/qualities:

• Understand the interaction between various key functional areas within Management.
• Acquire and organise information from a wide range of source materials.
• Analyse and prepare solutions to an increasingly complex set of business problems.
• Demonstrate and utilise the skills necessary for effective group and teamwork.

Indicative assessment

Task	% of module mark
Essay/coursework	60
Groupwork	10
Groupwork	30

Special assessment rules

None

Indicative reassessment

Task	% of module mark
Essay/coursework	100

Module feedback

Module assessment reports to students are written by the module leader for all assessments (open and closed) and placed on the VLE after the Board of Examiners has received the module marks.

The timescale for the return of feedback will accord with TYMS policy

Indicative reading

Examples of texts are the most recent editions of:

• Burns, P. New Venture Creation. Palgrave.
• Barringer, B.R. and Ireland, R.D. Entrepreneurship – Successfully Launching New Ventures. Global Edition. Pearson.
• Stutely, R The Definitive Business Plan – The fast track to intelligent planning for executives and entrepreneurs. Pearson/Financial Times Publishing.
• Williams, K. Brilliant Business Plan – What to know and do to make the perfect plan. Pearson.
• Williams, S. The Financial Times Guide to Business Startup. FT Pearson.
• Wickham, P.A. Strategic Entrepreneurship. Prentice Hall.