Yu L.
About me
Yu L. | |
Management | |
Global Marketing | |
Undergraduate | |
Halifax | |
2014 | |
China |
My employment
Assistant SEO Analyst | |
iProspect | |
China | |
Advertising, marketing and PR | |
Large business (250+ employees) | |
2016 |
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A day in the life of a Assistant SEO Analyst in China
Assistant SEO Analyst at iProspect
My career goals when I graduated
To be an integrated online marketer.
My career history
One year's working experience at the broker in the spot market. away from my career goal but interesting to see people and to learn financial and economic knowledge.
One month's working experience at the current job. I have been doing the best to enjoy it and I am enjoying it.
What has helped my career to progress
Many factors. My persistence and enthusiasm help from colleagues.
Courses taken since graduation
None
How my studies have helped my career
I learned logical thinking skills, fact-based research ideology, international vision and solid marketing knowledge during the study in UOY, which help further my career.
What surprised me about my career so far
I have just started.f. Probably editing this next year would be a good idea.
Where I hope to be in 5 years
In the next 3-5 years I aim to acquire professional and systematic SEO skills and curiously to learn some SEM, EC and social media skills.
My advice to students considering work
Get to know what skills you need to acquire for the job you like. Know what your goal is and be focused once the decision has been made.
My advice about working in my industry
You must love it to do it well.
What I do
My responsibility is to assist the analyst to design a proper SEO campaign after analysing client‘s website and other KPIs. Moreover, I need to assist the analyst explain the campaign to clients and reach an agreement. Also, I translate articles about SEO techniques from foreign websites into Chinese and upload them to the blog of the company. Anything I can do when the team needs me to.
Skills I use and how I developed them
Online research skills, digital marketing skills, presentation skills, SEO skills, communication skills, business negotiation skills, teamwork skills, time management skills.
In my opinion, the best way to develop them are keeping on practicing and to introspect afterwards.
What I like most
Learning knowledge, seeing new designs and solutions, finding the truth behind a phenomenon
What I like least
So far so good. I am enjoying. Just salary is not very decent compare to financial industry.
What surprised me most
I am in a energetic and helpful team.
Next steps...
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