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Nestlé & Politics since 1945 CEGBI Guest Lecture
Event details
The presentation revolves around the decision on March 2022 by Mark Schneider, CEO of Nestlé, to withdraw the emblematic Kit Kat chocolate bar from sales in Russia in response to the invasion of Ukraine in the previous month. The decision is set against Nestlé’s long tradition of maintaining its operation in countries regardless of their political system and human rights policies. The presentation will contextualize this decision by analyzing Nestlé's tactics to successfully deal with political risks in historical perspective as well as its strategic involvement in politics to shape institutional settings after 1945.
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Sabine Pitteloud, The Paul Bairoch Institute of Economic History, University of Geneva
Sabine is currently lecturer at the University of Geneva and visiting research fellow at the University of Glasgow. She has held visiting positions at the Humboldt Universität Berlin, Germany and at the New School for Social Research, New York. In 2021-2022 she was Harvard-Newcomen Fellow at Harvard Business School. Her research investigates the political and institutional role of multinationals, their coordination efforts within business interest associations, and their ability to deal with political risks in historical perspective. Her new project focuses on the role of business interests in the implementation of environmental norms.